May 27 2009
Branding our services
Almost a year ago I wrote a post about how I was trying to pull together all of the web services that I was developing in my previous school. I had created a library website, a wiki, a blog and was developing sections of the school’s VLE to support teaching and learning through the library – I decided to call it all LRC Online Services.

Well, I have now reached a similar stage in my new job – very quickly it seems! We already have the following library sites:
- Library Online – the main library site
- Library_Online Twitter account – used to put news updates on to any of the library sites
- Library Online Netvibes pages – these have been created to house news feeds from France, Germany, China and the UK. Also, I am adding in Business and Sports news feeds
- Library Online Wiki – this is a private wiki for our Reading Group
I expect you are seeing the pattern here! Yes, I am branding all of these with Library Online in order to draw all of these services together.


I have played around a bit with Wordle and made these temporary logos. These are the colours of the refurbished library – I think the one on the left looks best!
I may open this as a competition at school later on – I am sure that the students can do a better job!
Create a free edublog to get your own comment avatar (and more!)

I love your main library site! What software, template or program did you use to create it! It looks a lot like SpringShare with the boxes. So I’d love to know what it is!
Thanks, Pam. The main Library Online site was made with WordPress software – it is a hosted version (not on their site in other words) so that I was free to choose the template I wanted. The only drawback is that I have to actively manage the site – update the software when new releases come out & back it up regularly etc.
I agree, Anne, that the one on the left is better. Not only are the colours more eye-catching but it’s a stronger shape and ’services’ fits snugly into the ‘r’ of library. I’m not keen on the way ‘online’ dangles off ’services’ in the right-hand one.